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NextQ4

Assertion (A): Horizontal expansion means adding new units at the diversified stage of production. Reason (R): A bakery starting a chain of similar bakeries in other towns is an example of horizontal expansion.

Franchising as a Growth StrategyStudy Simplify SpecialPYQ1MCQMatch
Question 3

From the given Franchise in Column I and related meaning in Column II, identify the matching pair. Column I: 1 Franchisor, 2 Franchisee, 3 Franchise, 4 Royalty. Column II: A The individual or firm purchasing the rights, B Periodic payment made to the franchisor, C The owner who grants rights to another party, D Standard Operating Procedure.

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