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NextQ71

Explain 'Public Relations' as a tool of promotion used by companies to promote their products and services. In the picture above a seminar organized by 'Hi-end-fashion Designer' to increase, its sales is being depicted. This is an example of which of the following sales promotion activities ?

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Question 70

Match the components of Marketing Mix given in Column I with their Meaning given in Column II. Identify the correct option from those given below : Column I : (1) Product (2) Price (3) Place (4) Promotion Column II : (a) It refers to the point of sale. (b) It refers to all activities undertaken to make the product or service known to the user and trade. (c) It refers to the item actually being sold. (d) It refers to the value that is put on the product.

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